Processing of personal data

The aim of these Principles of processing personal data for customers according to GDPR issued by DIRECT DUTY družstvo, with its registered office in Prague 6 - Veleslavín, Křenova 438/7, postal code 16200, ID number: 24803731, Dr 7587, kept at the Municipal Court in Prague. (hereinafter referred to as the “Administrator”) is to provide information on what personal data the controller processes about natural persons when providing services, selling goods, visiting websites operated by the administrator and contacts with potential customers, for what purposes and for how long the controller in accordance with the applicable legislation, to whom and for what reason it may pass it on, as well as to inform

what rights natural persons have in connection with the processing of their personal data. This Policy applies to the processing of personal data of the administrator's customers and, as appropriate, their representatives or contact persons, service users, those interested in services and goods and visitors to websites operated by the administrator, always to the extent of personal data corresponding to their position vis-à-vis the administrator. This Policy is effective from 25 May 5 and is issued in accordance with Regulation (EU) 2018/2016, on the protection of individuals with regard to the processing of personal data ("the Regulation" or "GDPR").